Happy Rainbow Hong Kong

Created At Friends With You
Client Sino
Creative Direction Friends With You
Art Direction Steve Saiz
Illustration Alexander Giraldez Justin Weber Sarah Machicado Wen-Ju
Happy Rainbow Hong Kong Web Header
For This Project

This project was created while interning at Friends With You in Miami. The final product included a forty-foot interactive bounce house with fiberglass, plush and resin sculptures. As part of the team, I contributed sketches and vectored drawings for the artists. This exhibition was created as a modern day shrine that doubles as a playful adventure into the soul.

Happy Rainbow Hong Kong

Vectors of the two resin sculptures with the final physical versions.

Happy Rainbow Hong Kong

Another concept with color palette.

Happy Rainbow Hong Kong
Happy Rainbow Hong Kong

Final Vector

"Designed to envelope the visitors and transcend them into a higher state of self awareness, Happy Rainbow, is a journey into yourself ... its purpose is to provide each person with an impactful and bright experience" Samuel Borkson
Happy Rainbow Hong Kong

Early explorations with the preliminary colors. Seeing this makes me very happy.

Super Magical Play Powers

“Happy Rainbow” is a place where all the colors of the rainbow come together to give you super magical play powers.

The exhibition was open to the public from July 22nd to September 2nd, 2012 at the Main Atrium Exhibition Area, Tuen Mun Town Plaza Phase 1, Hong Kong.

Happy Rainbow Hong Kong

Everyone worked so hard, especially Chippy (I swear he is alive). I am grateful I got to work on such an interesting project with the team.